Your product team, on tap
A senior product team, embedded in your business.
For businesses that run on software. Senior developers, product thinking and CTO-level judgment, without the hire. One flat monthly fee.
You add what you need to one queue. A senior team questions it, designs it, builds it and reviews it, then ships it to you one finished piece at a time. One flat monthly fee.
We question it.
Before anything is built we ask what problem it solves, who has it, and whether there’s a simpler answer.
We shape it.
We design around how your users actually work, which we’ve learned from years of watching people use the software we build.
We build it properly.
Edge cases, security, performance and the awkward data your demo never had.
We stand behind it.
A senior review on every release, and a team that answers for what ships.
The subscription
Everything a product team does.
One monthly fee.
Add as much as you like. Each track works on one thing at a time until it’s done.
a month to start, ex VAT.
Every release checked by a senior developer before it reaches you.
Most tasks ship within a few working days.
It lives in your repositories and belongs to you.
The alternative to hiring
A whole team.
For less than one hire.
A senior developer
First year outside London, with NI, pension and a recruiter fee. Before they ship anything.
Embedded Plus
A year of two tracks, senior review on every release and monthly CTO planning time.
From 1 January 2027 the qualifying period for unfair dismissal falls to six months and the compensation cap goes. A fractional team carries no employment risk. Run your own numbers
Real people.
Who learn your business.
You talk directly to the people doing the work. A senior person signs off everything before it ships.
The team you’d work with.
ScottFounder and Director
TabithaHead of Operations
KurbieProject Coordinator
LouieMarketing Specialist
AlbanFull-Stack Developer
MichaelFull-Stack Developer
JohnFull-Stack Developer
Our work
Software we’ve built.
Grading engines, AI products and safety tools, running in the real world.

A grading engine an awarding body can stake its reputation on

iMaintain: from a founder’s idea to an AI maintenance platform

SGMF: safety calculations that took days now take minutes

EVOLUTION: one platform that works for students, assessors and organisers

Checkflight: a pilot’s procedure cards, rebuilt for the cockpit

Huntly: the product we build and run ourselves

Affinity Aviation: a website as discreet and polished as the service
In their words
Trusted by the teams
we build for.
Pricing
Three plans.
One flat fee.
Embedded Plus
£4,000a month, ex VATTwo tracks and a half-day CTO session every month.
Embedded Plus in detail12-month term, billed monthly. Extra CTO days £1,000.